Beginning in April, the Milledgeville-Baldwin County Development Authority will implement an extensive business retention program.
Reaching out to community businesses and industries by way of a survey tool is an important step, according to executive director Matt Poyner.
“This allows us to pinpoint areas of concern. We might learn about companies that have expansions or issues we can help with,” Poyner said. “This will be a far-reaching survey. It’s a huge spectrum.”
The survey consists of interviews between business leaders and representatives of the authority and four other participating organizations. In order to gather and analyze this information in a timely and efficient manner, the authority has partnered with the Milledgeville-Baldwin County Chamber, Central Georgia Technical College, Milledgeville Mainstreet and Digital Bridges to assist in the survey process.
Poyner said the state’s business growth was in existing industry last year.
“New companies coming in are great, but if you can’t grow from within it’s difficult. I’m excited. I think it’s going to be a good thing for us to do,” Poyner said.
The confidential survey’s goals are to develop a clear understanding of personal views of the local economy and community, determine expansion plans, acquaint participants with available assistance programs and establish an ongoing channel of communication between firms and the local government.
The development authority plans to complete the interviews by July. Poyner said the business retention program should keep hands on the business community’s pulse.